Sell more homes.
Bring buyers to your developments, answer the deposit and monthly payment questions that hold them back, and connect them with a broker who can help.
- 35
- housebuilders in the network
- 600+
- registered broker firms
- £100m+
- builder incentives put to work
What holds buyers back
Deposit and payment questions matter.
64%
of prospective first-time buyers plan to buy a lower-value home as repayments rise.
Aldermore First Time Buyer Index 2026, p3Buyer questions
What are your buyers asking?
Pick the question your sales team hears most. Find the answer, a way to explain it and where to get the materials.
The answer
No Deposit
A no-deposit mortgage on selected developments.
Own New No Deposit may help eligible buyers purchase without a cash deposit. Your Own New broker checks the development, affordability and lender criteria.
How to explain it
“There may be a no-deposit option on this development. Our Own New broker can check whether you and the property qualify.”
- Give renters another option to explore
- Check the development and plot first
- Let the broker confirm suitability
Subject to lender criteria, builder incentive and product availability. A broker must confirm suitability and any development-specific eligibility.
Campaign example
No Deposit.
Explore a no-deposit mortgage on selected developments.
Leads
More buyers. Clear next steps.
Bring enquiries from your development marketing into Pulse, so your sales team and broker can see what needs to happen next.
Buyers find Own New
ownnew.co.uk
The Own New development map
Your site widget
Savings calculator on your development pages
Marketing campaigns
Social, email and partner channels
Your site sales team
Enquiries from the sales office
Pulse
Captures and routes enquiries
- Buyer details and budget, where provided
- Your configured development and broker routing
- Lead status visible to the authorised team
Then to your teams
Your sales office
Development and buyer details for follow-up
A registered broker
Mortgage questions and eligible product options
Your team’s view
Track leads and Letters of Approval in Pulse
Marketing
Campaigns ready to run.
Explore product creative and materials for your developments.
No Deposit.
Explore a no-deposit mortgage.
Campaign example · Own New
Site boards and hoardings
Product-led creative for your sales centre.
New home. Lower rate.
Discover Own New Rate Reducer.
Campaign example · Own New
Social and paid ads
Campaign materials for your digital channels.
Your rate. Your way.
Explore rate and cashback options.
Campaign example · Own New
CRM emails
Keep your registered-interest list informed.
Your next move.
Find out what Own New could offer.
Campaign example · Own New
Development page widget
Help buyers explore options and enquire.
Campaign examples show the product direction. Use the approved materials and qualifications available to your organisation in Pulse. Lender criteria, property and product availability apply.
One network. More possibilities.
Give your buyers another way forward.
Bring your developments, buyer enquiries and broker relationships together through Own New and Pulse.
£100m+
builder incentives put to work
600+
broker firms · 35 housebuilders
Moneyfacts
Innovation in Personal Finance 2023
Backed by the Future Fund
British Business Bank programme
Questions
What housebuilders ask first.
Let’s get more buyers moving.
Talk to us about bringing Own New to your developments.